10 from
WEST
WESTGET USED TO BEING PAMPERED
1567 website
The West All Suites Boutique Hotel is a prestigious apartment hotel, the first of its kind on the Israeli tourist scene, located between bustling, urban Tel Aviv and its tranquil northern beaches.

The target market for the hotel is unique: not casual guests, but those who stay for an extended period of a month, and return every year.

Therefore, we focused the hotel branding on the creation of an exclusive members club, together with a sense of ‘home away from home’.

At the West Hotel, guests return every year for the same experience of pampering relaxation that they know and love, easily moving from the day-to-day routine to the rhythm of vacation: getting used to being pampered.

At the foundation of the branding language stands the central concept: ‘your home port’.
The anchor is the central symbol of the place where guests love to settle, the place to which they return time and again.

The sense of home is strengthened via the brand language and the personal attention that guests receive, at every opportunity and each time as if it was their first.

The West Hotel invites you to anchor at your home port, to relax, 

© 2015 FIRMA. THE BRANDHOUSE. ALL RIGHTS RESERVED