Client
Sentra
Industry
Professional Services | Tech
Skills
visual_identity | brand_strategy | marketing_materials
Data experts in the house
What do you get when you combine two former heads of the prestigious 8200 unit with some of the cyber industry’s most genius players? The answer is Sentra, a formidable data security start-up that is changing how organizations are kept safe on the ever-expanding cloud.
Complex systems that look simple
Being at the center of such an elusive digital landscape that involves inconceivable amounts of data and security, the big question was "how would Sentra look?". But complex as the technology may be, Sentra's brand identity needed to appear simplistic, clean and crisp as possible. Our design team got to work and crafted a winning set of visual ingredients to make that happen. Shades of greens, sturdy block designs and grids would artfully encapsulate the inner workings of Sentra's systems.
The Sentra symbols
Creating a definitive logo was a key. The simple block made up of segmented lines that house a bright green smaller block perfectly portray Sentra's secure systems. The color scheme had to clearly communicate the safety and risk spectrum by using green, red, yellow and orange.
Isometric grids were used to display the vastness of the cloud networks, and lastly, friendly illustrations added a kind touch that turned this digital defender into a reliable and trustworthy cyber solution for all.
