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GALILEES
SERVED WITH LOVE BY THE PEOPLE OF THE GALILEE
3966 website
Galilees is a new model for the marketing of unique, boutique products: the fruits of the labors of Galilean residents.

It has provided a platform for boutique businesses, locals, agriculturalists, artists and manufacturers, enabling them to sell their products to a broad market and to distribute the aromas and flavors of the Galilee across the country.

The challenge in the development of the Galilees concept was creating a single, unified brand – a ‘parent’ brand – comprising a range of product categories and uniting various producers.

Our task was to find a common language that reflects the joint spirit, and also provides a platform for each product and its creator.

Inspired by the variety of Galilean-made products, we developed a warm, friendly, colorful and Israeli brand language that faithfully represents the spirit of the Galilee, and particularly its people.

The measure of openness and freedom of the Galilees brand language allows each product and each producer to express a unique character, while maintaining the unified Galilean language that speaks for them all.

Today, Galilees has two main sales centers, a website offering 

© 2015 FIRMA. THE BRANDHOUSE. ALL RIGHTS RESERVED